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Mitacs Prix Innovation Awards 2026

For immediate release
10 September 2026

Lethbridge Company Nominated for National Innovation Award

ThinkFX Performance Group recognized for MBNR, a brain training program that runs three proven methods as one algorithm-driven progression

A Lethbridge company is up for one of Canada's national innovation awards.

ThinkFX Performance Group has been nominated for a 2026 Mitacs Innovation Award in the Canadian Enterprise Innovation category. The nomination was submitted by Dr. Olave Krigolson of the University of Victoria, whose lab specialises in EEG research using portable hardware and who has been the company's research partner for the past eight months. Recipients are recognized at the Mitacs ceremony in Ottawa on November 23, 2026.

The nomination recognizes MBNR, ThinkFX's brain training program. Three methods sit inside it, and each one is well established on its own: focused attention training, alpha peak frequency training, and self-hypnosis. What ThinkFX built is the system that runs all three as a single progression under live neurofeedback, with the stacking, the dosage and the training thresholds set by proprietary algorithm rather than by hand. Provisional patents are in place.

A brain-sensing headband reads the participant's brain activity while they train and the app responds to it second by second. Sessions run ten minutes a day at the start and about twenty-five at the full stack, across programs of four, six or eight weeks. Nothing has to be installed in a facility and no appointment has to be kept, so the training goes wherever the person goes.

There are two kinds of products in this space. Devices that read you accurately, hand you a number, and leave you to work out what to do with it. And apps that talk at you on a fixed script and never read anything back at all. We built the part in between. The session responds to your own signal while you are in it, and the order the protocols run in is the product.

It also matters where this got built. You do not have to be in Toronto or Vancouver to make something at this level. We made it here.

Sean Miles, CEO, ThinkFX Performance Group

ThinkFX has completed the first of two research cohorts with the University of Victoria and opens the second in mid-September. A limited commercial launch follows in late October. The line runs from a monthly subscription program with no headband required through full three-protocol programs at four, six and eight weeks, for individuals and for organizations.

At a glance

  • Nominated for a 2026 Mitacs Innovation Award, Canadian Enterprise Innovation category. Ceremony in Ottawa, November 23, 2026.
  • Nominated by Dr. Olave Krigolson, University of Victoria, ThinkFX's research partner.
  • Who is training: physicians, software engineers, business founders, university professors, and post-secondary administrators.
  • Three protocols run as one progression: focused attention, alpha peak frequency, brain-guided self-hypnosis.
  • Ten minutes a day at the start, twenty when the second protocol layers in, about twenty-five at the full stack. The same daily dose in every program length.
  • Programs at four, six and eight weeks, plus a monthly subscription program that needs no headband.
  • Close to two billion data points collected, and counting.
  • Four sensors, two on the forehead and two behind the ears, each read 256 times a second for the length of every session.
  • Provisional patents in place on the MBNR methodology.
  • Peer reviewed and federally co-funded. The Mitacs Accelerate proposal passed external peer review.
  • Built in Lethbridge, Alberta. Research partner in Victoria, British Columbia.
  • Second research cohort opens mid-September 2026. Limited commercial launch late October 2026.

Media contact

Sean Miles, CEO, ThinkFX Performance Group
403.679.3611
sean.miles@think-fx.com

Mitacs University of Victoria, Theoretical and Applied Neuroscience Laboratory